LATEST DROPS
10 YEAR ANNIVERSARY CAPSULE
Celebrating a decade with a new highly requested Oversized Cotton & V1.2 Tri-Blend for the OGs that wanted that nostalgia from our very first Tri-Blend collection 10 years ago!
ABOUT BIA
BiaAthletics was inspired by the Greek goddess Bia & the Eastern/Asian culture.
Bia, a goddess, personified the spirit of power, might, bodily strength & compulsion.
The character “Ren” (忍, forbearance) is composed of the element “xin” (心, heart) which represents the meaning, and the element “ren” (刃, knife blade) representing the sound “Ren” which means to endure, to forbear, and to tolerate.
It also contains the connotation of self-restraint and self-control.
“Ren” (forbearance) is formed by placing the “knife” over the “heart,” as if implying “Ren” (forbearance) is not easily achieved by ordinary people, but requires a higher level of perseverance, cultivation, discipline, and will.
"In life, it's not the guy with the best genetics or greatest potential, that wins.
It's the guy with the greatest perseverance that has his hand raised."
- Greg Plitt